Small Business Special Package:

• You get an e-Visibility Review that identifies your search engine positioning, competitive link popularity; analyzes keyword priorities and provides marketing and technical advice.
• Homepage search engine optimization (visibility scripting: titles, tagging, keyword placement and concentration, etc) for you to add to your site.
• A Mini-Launch which announces your site, submits you to major directories, search engines and market specific portals, plus posts you to an applicable User group and forums or other applicable activities.
• A mini Multiple PPC Link Campaign including a Google AdWord.
• Inktomi and AltaVista priority spidering.
• Note: requires $700 additional in direct submission fees

Keyword Analysis:

It all starts with selecting the right keywords and phrases that your targeted audience will use to find you in search engines (SEs) and directores. We start with your keywords and check out your competition and major SEs. It's a circular process culling the best words and word formats.

Cost: $200 for up to 5 initial keywords.

"Pay-Per-Click" or "Bid For Position" Search Engine Campaigns:

We identify and select the best keyword/keyword phrases for your audience and the best PPC/BFP search engines. We check word costs and develop a plan to maximize your campaign. Then we script listings, open & fund multiple accounts, monitor activity, tweak bids and scripts, and report monthly on the click through action.

The standard small business PPC campaign is $750 to set up and $100 per month; three months minimum.

A mini trial campaign is available for $250 set up and $75 per month; one month minimum. (Here you give us 5 keywords to use; no keyword analysis or campaign plan.)

e-Visibility Web Review:

This is the best way to start. After discussing your Web site objectives, target markets, budgets and schedule, we review your site, its search engine positioning, competition, keywords, links and market online. We deliver an e-Visibility Review that gives you all the facts plus recommendations to improve your online visibility.

Cost is $575 and includes one industry and five initial keywords.

Options:

• Added industries - $250
• Added keywords/phrases - $50

Search Engine Optimization:
(Visibility Preparation/Scripting)

Cost to be determined once your pages have been reviewed.

Linking Campaigns:

Here you get a double value - direct targeted visibility and a link popularity boost with the search engines that include linking in their algorithms! Here we research and implement industry and market specific link options for your site.

Small business Link Campaigns start at $250.

Web Site Launch / Relaunch:

No, we can't do this for $9.95 and neither can anyone else that will produce results. Our service includes our work and the direct fees charged by the various search engines and directories, e.g. Yahoo charges $299 for any commercial submission to be reviewed. Our Launch pricing starts at $550 plus direct fees. Price increases hourly after 5 hours. Here's what we do:

• Scripting, category selection, submission, & monitoring with Yahoo & at least 2 other major Web directories.
• Scripting, submission & monitoring to at least 5 major search engines including Google, AltaVista and AOL.
• Scripting and listing in other search engines and industry specific portals.
• Strategic linking to targeted industry listings, web rings, etc.
• Announcements & posting to announcement sites & qualified user groups.
• Option: online press release - add $450.

Visibility Management:

This is an important post-launch service. Your visibility depends on what youdo, what your competition does and what the search engines do. You need ongoing e-Visibility management to maintain and improve your online postioning. Our e-Visibility Management Service monitors positioning, resubmits to SEs, submits to new SEs, tweaks coding, does postings, etc. Monthly reporting.

$300 - $500/per quarter.

Visibility Consulting:

This includes advice, award programs, affiliate selection/setup programs, ad/banner/icon/promotion advice, etc.

$125/hour, minimum 2 hours; $850 day rate.

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